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International Articles
ESCI
Is Previous Touch on Second-Hand Clothes Perceived Contagious? An Experimental Research

TOKMAK DANIŞMAN GİZEM
Kafkas Universitesi Iktisadi ve Idari Bilimler Fakultesi Dergisi Volume 17 issue 33 | 2026

Scopus 1 DOI
Playing dead in natural disasters: analysing customer reactions to the perceived silence of Starbucks on the earthquake disaster in Türkiye

TOKMAK DANIŞMAN GİZEM , KASAPOĞLU CİHANGİR
Qualitative Market Research Volume 28 issue 4 | 2025

ESCI
Enerji Eşya Yoluyla Bulaşır mı? Tüketici Davranışının Soyut Bulaşma Etkisi Kapsamında İncelenmesi

TOKMAK DANIŞMAN GİZEM
Eskişehir Osmangazi Üniversitesi İktisadi ve İdari Bilimler Dergisi Volume 20 issue 1 | 2025

Econlit DOI
EVALUATION OF CELEBRITY ENDORSEMENT EFFECTIVENESS WITHIN THE CONTEXT OF VAMPIRE EFFECT BY USING EYE TRACKING TECHNIQUE

TOKMAK DANIŞMAN GİZEM , AKSOY RAMAZAN
Hacettepe Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi Volume 39 issue 1 | 2021

EBSCO Host Business Source Complete
ATTITUDES TOWARD WOMAN BODY PORTRAYALS IN ADVERTISING: A COMPARISON IN TERMS OF FEMINISM LEVELS OF FEMALE CONSUMERS

TOKMAK DANIŞMAN GİZEM
Uluslararası Yönetim İktisat ve İşletme Dergisi Volume 13 issue 13 | 2017

Google Scholar, 2013-DRJI DRJI, 2013- ASOS, 2013- Arastirmax, 2013-SSRN Social Science Research Network, 2013-Cite Factor Cite Factor, 2013-Kudos Kudos, 2013-Acar Index Acar Index, 2013-Oaji Open Academic Journals Index, 2013-AKADEMIC-KEYSAcademicKeys, 2015-ESJI ESJIndex, 2016-O DOI
FACTORS AFFECTING BRAND LOYALTY IN FOOTBALL AN APPLICATION ON THE BIG FOUR FOOTBALL CLUBS IN TURKISH SUPER LEAGUE

TOKMAK GİZEM, AKSOY RAMAZAN
International Review of Economics and Management Volume 4 issue 3 | 2016

EBSCO Host Business Source Complete
The Effects of Demographical Factors and Brand Associations on Satisfaction University Sample

TOKMAK GİZEM
Uluslararası Yönetim, İktisat ve İşletme Dergisi Volume 12 issue 30 | 2016

DOAJ
POINTS OF ATTACHMENT ON FOOTBALL CLUBS: AN APPLICATION ON ”THE BIG FOUR” SUPPORTERS IN TURKISH SUPER LEAGUE

TOKMAK GİZEM, AKSOY RAMAZAN
Sp Soc Int J Ph Ed Volume 16 issue 2 | 2016