Social memory refers to the collective knowledge and understanding produced by society through various cultural, material, and immaterial elements. Folk music is one of the most important expressions and carriers of Turkish culture and social memory. The life and works of As & imath;k Veysel, a key figure in the continuation of traditional Turkish culture, play a multifaceted role in the context of social memory and the transmission of cultural heritage. This study aims to examine the elements that play a role in preserving social memory in terms of its external dimensions, within the context of the interview As & imath;k Veysel gave to the Turkish Radio and Television Corporation (TRT) in 1969. Social memory is addressed based on the theoretical approach of JanAssmann, one of the leading theorists of cultural studies, and the auditory and visual elements related to As & imath;k Veysel are analyzed through a semiotic lens in terms of four different dimensions of memory defined by Jan Assmann: mimetic memory, object memory, communicative memory, and cultural memory. The findings suggest that through his life and works, As & imath;k Veysel has contributed to the preservation of belief systems, value structures, modes of living, human relationships, and individual experiences within Turkish cultural memory, thus ensuring the continuity of social memory across generations.